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Stevenote
Stevenote is a colloquial term for keynote speeches given by Steve Jobs, former CEO of Apple, at events such as the Worldwide Developers Conference, Macworld and Apple Expos. Because most Apple product releases were first shown to the public at these keynotes, "Stevenotes" caused substantial swings in Apple's stock price.
Jobs's final Stevenote was delivered on June 6, 2011, when he announced iCloud (Apple's cloud service). OS X Lion and iOS 5 were also announced on the same day. It was his last public appearance before his resignation as CEO on August 24 and his death on October 5 of that same year.
==History==
In late 1996 Apple purchased NeXT, and Jobs returned to Apple after an 11-year hiatus following his forced resignation from the company in 1985. In mid-1997 he delivered a keynote address, with a detailed report on the company's status, featuring a satellite appearance by Microsoft CEO Bill Gates. Jobs announced a partnership with Microsoft with several key agreements which, according to him, would benefit Apple and allow it to recover from the prolonged decline of the early and mid-1990s. Two major announcements were made during the keynote: the next release of Microsoft Office (Office 98) would be developed for the Macintosh, and Microsoft's Internet Explorer would be the default browser on Macintosh computers. Despite heckling from the audience, Jobs explained why the partnership was favorable to Apple:
Jobs later gave keynote addresses at trade expositions and conferences at least once a year, in which he announced updates to Apple products or demonstrated new products and services. Nearly every product upgrade or announcement during the past ten years has been made during a Stevenote. Among products announced in Stevenotes were the original iMac all-in-one desktop computer in 1998, the clamshell iBook in 1999, the Mac OS X operating system in 2000, the iPod music player in 2001, the iPhone smartphone in 2007 and the iPad tablet in 2010.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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